by John Howser
Jonathon Yeatman, MBA, will join Vanderbilt University Medical Center on Feb. 15 as Senior Vice President for Business Development.
In this role Yeatman will report to C. Wright Pinson, MBA, MD, Deputy Chief Executive Officer and Chief Health System Officer, and will be responsible for business development goals and objectives for VUMC that are aligned with institutional strategy. Yeatman will also be responsible for fostering relationships with regional hospitals and physicians and will manage and guide the implementation of regional development initiatives.
“Jon has an extensive background in strategic growth and business development in both community hospitals and academic settings. He will be an excellent addition to our senior leadership team, and I look forward to working closely with him as we pursue our goals,” Pinson said.
As Senior Vice President for Business Development, Yeatman will also lead teams and participate in mergers, acquisitions and affiliations.
Yeatman was previously the American Group Vice President for Strategy & Innovation with HCA Healthcare. In that capacity, he oversaw strategy and growth for more than 90 hospitals and other sites of care across the United States and the UK. Contributing to HCA’s COVID-19 response, he and his team helped coordinate activities including developing contingency plans to more than double the number of available ICU beds and effectively re-launching elective surgeries, leading to the re-capture of more than 90% of elective surgeries that were cancelled during the initial emergence of COVID-19.
Prior to his tenure at HCA, Yeatman was the Chief Strategy Officer for Mission Health System in Asheville, North Carolina.
While at Mission Health, Yeatman was accountable for strategy, mergers and acquisitions, marketing and innovation. With a focus on access, cost and quality, he led multiple acquisitions and affiliations with hospitals, physician groups and post-acute providers, developed master facility plans that resulted in several new hospitals and outpatient sites, and oversaw the launch of Mission’s accountable care organization, Mission Health Partners. He also established the $25 million Mission Innovation Fund and created novel partnerships with Livongo, GE, Cerner and others.
The seven-hospital Mission Health system was later acquired by HCA in 2019.
Yeatman earned a Master of Business Administration from the Wharton School at the University of Pennsylvania and earned a Bachelor of Arts in Business Administration from Georgetown University. He also participated in the Programme in Comparative Business at Oxford University-Trinity College.
“I could not be more excited for the opportunity to work collaboratively with the incredible faculty at VUMC and providers across the Southeast to improve care for the individuals and communities that we serve,“ Yeatman said.