VUMC’s DNA podcast garners awardMay. 27, 2021, 3:22 PM
Vanderbilt University Medical Center’s original podcast series, Vanderbilt Health DNA: Discoveries in Action, was named Healthcare Podcast of the Year at the 2021 Healthcare and IT Marketing Community (HITMC) Awards.
The HITMC Healthcare Podcast of the Year award is given to, “the best Health or Healthcare focused podcast or internet radio show from the past year based on quality of content, audience engagement, regularity of episodes, and overall production.”
Since the series launched in August 2020, it has been downloaded tens of thousands of times — reaching its download goal in the third week — and was listed as one of the top science podcasts by Apple three days after its debut episode.
DNA connects with and engages listeners, with episodes often being shared by word-of-mouth.
This kind of connection is the ultimate indication of DNA’s success — people finding, listening and sharing the podcast. Similarly, DNA served as a connection point while VUMC and its community adjusted to virtual processes during the pandemic.
In its first season, more than 30 VUMC experts talked candidly about the impact of COVID-19, unconscious bias, health equity, impostor syndrome, REDCap, neurosurgery, and vaccine hesitancy.
Season two will explore a variety of topics, including colon cancer rates in young adults, transplant innovation, the permanent imprint of COVID-19, climate change, trust and representation, and more. DNA is designed to spark conversations about medicine, health and society.
Vanderbilt Health DNA: Discoveries in Action is now available on all podcast platforms, including Apple Podcasts, Google Podcasts, Spotify, Stitcher, Pandora, and the Health Podcast Network. Join the dialogue on Twitter by sharing the episode using #ListenDNA and following @VUMC_Insights.